Blogs
Our blogs help you understand and deliver business advisory services to your clients. Viv Brownrigg, Mark Jenkins, Natalie Eady and our guest blog authors, provide you with the ideas and tools to accelerate small business success.
Posts about
Value
The power that lies in the Annual Accounts Review
In my previous blog, Changing Your Year End for Good and for Better, I discussed the opportunities...
3 minute read
What's your money story?
What you believe about money and how you relate and interact with it affects every aspect of your...
2 minute read
What does being more commercial look like for an accounting firm?
Most accountants are not trained in how to run a better practice. Instead, we’re schooled in...
2 minute read
The Sudden Shift to Education Marketing
Our industry has experienced an unexpected and rapid shift to providing online education to...
4 minute read
Proposals are not ‘Sales Engines’
I've seen it written that proposals are your sales engine - this is simply not true. The proposal...
2 minute read
Gaining Conceptual Agreement
I’ve often referred to the need to gain conceptual agreement with your client BEFORE proceeding...
2 minute read
Essential sales techniques - The SPIN Cycle
Today’s accountant must know how to sell. Selling is really a value conversation. If your clients...
3 minute read
Today's accountant must know how to sell
Most accountants I talk to have a real fear of selling. They’re worried they’ll come across as...
3 minute read